Anyone who has ever tried to do a small paint job storage hack knows the struggle. You use a big can of paint just for tiny touch-ups. You seal it, store it, and walk away. But months later, the paint doesn’t stay fresh. It dries out, smells bad, and becomes useless. You end up spending more money on a new can. This common problem led to a clever fix known as the Touch Up Cup. It is an airtight paint container that keeps your leftover paint usable for up to 10 years. If you’re wondering how to store leftover paint, this might be the answer.
The story of Touch Up Cup began with a real-life issue. A father and son, Jason and Carson Grill, found a way to solve this by creating a reusable paint cup. Their journey led them to national TV when they appeared on Shark Tank Season 12. Since then, the product has gained popularity and growth. In this 2025 update, we explore the full story, current Touch Up Cup net worth, and everything that happened after their pitch.
Net Worth of Touch Up Cup in 2025
| Shark | Offer Made | Counter Offer | Final Decision |
| Jason & Carson Grill (Ask) | $150,000 for 10% equity | — | — |
| Daymond John | $150,000 for 20% equity | No counter | Declined |
| Blake Mycoskie | $200,000 for 25% equity (initial) | $200,000 for 17.5% → 20% equity | Accepted at 25% |
| Kevin O’Leary | No offer – concern over time commitment | — | Out |
| Lori Greiner | No offer – not the right fit | — | Out |
| Mark Cuban | No offer – product didn’t align | — | Out |
At the time of the pitch, the Touch Up Cup company valuation was around $1.5 million. But after negotiating with Blake, the new value dropped to $800,000. That’s typical in Shark Tank deals. They trade equity for mentorship and exposure. However, what came next was explosive growth.
By 2025, the Touch Up Cup net worth had skyrocketed. Their estimated value today stands near $8 million. The reasons? Better marketing, more retail placements, and new product lines. With their $2 million annual revenue, this startup net worth 2025 became one of the show’s top success stories.
Who Are the Founders of Touch Up Cup?
The minds behind this invention are Jason and Carson Grill. Carson was just 15 when the idea struck him. He was helping his dad with painting around the house. They kept facing the same issue – dried-out paint after storing it. That small experience gave birth to a smart product that’s now making headlines.
Touch Up Cup founders brought more than just an idea. Jason had a background in business, while Carson brought energy, curiosity, and the perspective of a young consumer. Their unique bond and entrepreneurial journey impressed many. This father-son duo showed what passion and teamwork can build, even from the garage.
How Was Touch Up Cup Created?
The need for a paint storage solution came naturally. They wanted something simple, clean, and functional. Traditional paint cans were bulky and messy. They also couldn’t seal tightly. That’s when Carson thought, why not create a paint container that keeps paint fresh? He shared the concept with his dad, and together they worked on it.
They spent months testing shapes, seals, and sizes. It had to be airtight and reusable. After many failed versions, they succeeded in creating the Touch Up Cup. It became a product that not only stored paint safely but also saved money and time. It answered the need for an affordable DIY paint tool that anyone could use.
Touch Up Cup’s Pitch on Shark Tank (Season 12 Recap)
Their big break came on Shark Tank Season 12, where they delivered the Touch Up Cup Shark Tank pitch with confidence. Carson took the lead during the presentation. He showed how the cup works and shared their sales numbers. The sharks were impressed by his maturity and understanding of business.
They explained that their reusable paint cup keeps paint fresh for up to 10 years. They also shared that they were already selling in over 4,000 stores. It was clear this wasn’t just an idea; it was a real business. Their strong pitch made the episode memorable in the list of best Shark Tank products for home use.
What Deal Did Touch Up Cup Get on Shark Tank?
The Shark Tank investment deal became intense as several sharks backed out. Lori Greiner and Mark Cuban felt it didn’t fit their portfolio. Kevin O’Leary had concerns about the time commitment from the founders. Daymond John made an offer but it didn’t close.
Then came a guest shark offer from Blake Mycoskie, the founder of TOMS Shoes. He offered $200,000 for 25% equity. That was more than the original ask of $150,000 for 10%. After a quick discussion, the Shark Tank deal was accepted. This Blake Mycoskie investment changed everything. It brought in not just money but also retail experience and business mentorship.
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Business Growth After Shark Tank
| Year | Milestone | Details |
| 2020 | Shark Tank Appearance | Secured deal with Blake Mycoskie for $200K at 25% equity |
| 2021 | Sales Surge | Generated over $500,000 in sales within months post-episode |
| 2022 | Retail Expansion | Product entered 4,000+ stores including Walmart, Lowe’s, and Amazon |
| 2023 | Product Line Growth | Added painting accessories like brush storage and roller cleaners |
| 2024 | Brand Revamp | Updated packaging, logo, and online marketing for wider audience reach |
| 2025 | Revenue Milestone & Net Worth Growth | Achieved $2 million annual revenue, net worth reached ~$8 million |
After the episode aired, traffic to the Touch Up Cup website surged. People rushed to find the product, driving massive growth. The brand introduced new painting accessories like roller cleaners and brush storage tools. All designed to solve small but annoying paint problems.
With the help of Blake, they improved packaging and expanded distribution. Their product appeared in top stores and websites. This post-Shark Tank success showed that even a simple idea could grow big with the right guidance. It became a great case study in startup revenue growth fueled by national exposure.
Where Can You Buy Touch Up Cup Now?
Today, it’s easier than ever where to buy Touch Up Cup. You can order it online from Touch Up Cup Amazon, browse in-store at Touch Up Cup Walmart, or find it at Touch Up Cup Lowe’s. Their 3-pack is the most popular. It offers value, convenience, and keeps your paint in perfect condition.
Whether you’re fixing a wall or a cabinet, you now have the tools. The Touch Up Cup for sale is also listed on the official site. U.S. shipping is fast, and customer service is solid. It’s become a must-have for DIY homeowners looking for the best paint storage solution.
Reviews and Customer Feedback
Online reviews have mostly been positive. Many users love how it solves the solution for dried paint. They say it saves time and money. The average rating on Amazon is 4.6 stars. Reviewers highlight its quality and easy use, which makes it a hit among busy homeowners.
Some feedback mentions sealing issues, especially with cheaper batches. But overall, the product delivers on its promise. Many reviewers call it one of the best Shark Tank products for home use. If you’re asking, is Touch Up Cup worth it?, most customers would say yes.
What’s New for Touch Up Cup in 2025?
In 2025, the company rolled out updated packaging and new sizes. They also launched bundles featuring brushes and rollers. These bundles target frequent painters and small business contractors. They’re all still built around the paint container that keeps paint fresh.
The brand has also started partnerships with new retail chains and international distributors. These moves will likely push the Touch Up Cup revenue 2025 even higher. It’s safe to say the product has grown far beyond its humble beginnings. For those wondering, is Touch Up Cup still in business, the answer is a big yes.
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Final Thoughts on Touch Up Cup’s Journey
From idea to empire, this journey is inspiring. What started as a way to stop wasting paint turned into a multi-million dollar brand. The success of Jason and Carson Grill shows what’s possible with passion and persistence. Their product answered the question how to keep paint fresh for years.
Their appearance on Shark Tank brought them money, fame, and growth. But it was their smart decisions afterward that built their legacy. The Touch Up Cup before and after Shark Tank is a perfect example of startup potential. They remain an example for anyone dreaming of building a business.
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FAQ
What happened to Touch Up Cup after Shark Tank?
After the Shark Tank deal was accepted, the brand saw a huge jump in visibility. With help from Blake Mycoskie, they expanded operations and retail reach.
Where can I buy Touch Up Cup?
You can find Touch Up Cup on Amazon, Walmart, Lowe’s, or their official website.
Is Touch Up Cup successful today?
Yes, with an estimated $8 million valuation and $2 million in yearly revenue, it remains a top Shark Tank product.
How does Touch Up Cup work?
It uses an airtight seal to keep leftover paint fresh. Its smart design makes it easy to store and reuse leftover paint.
